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Not the time or place…

As if my husband and I weren’t dissatisfied enough with Capital One — this morning I saw their new commercial that made me even more glad we switched banks recently. Granted, this commercial is for their Quicksilver credit card — we go by Dave Ramsey’s debt-free Financial Peace plan, so we rarely use credit cards.

The commercial features Samuel L. Jackson, and ends with the following statement:

“Unlimited 1.5% cash-back on every purchase, everywhere, every damn day.”

I know “damn” isn’t considered a majorly terrible swear word, but my toddler and I were catching the weather this morning via “Good Morning America” and this commercial aired.

I’m not a prude — there’s a time and place, and the early morning time slot is not that place. Sure, we hear words stronger than that sprinkled throughout prime time television, but again, that’s prime time, not early morning. Plus, it just feels too contrived in a commercial like this — not very professional.

At least I know who to blame if my toddler comes out with the phrase “every damn day.” Thanks a lot, Capital One.

Save a commercial like this for after the kiddos have gone to bed. (more…)